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Gulf Oil returns to Houston, branding 50 stations

The Houston Chronicle -- The Gulf Oil logo is coming to Houston, as the fuel supplier launches plans to rebrand 50 gasoline stations in the area, according to executives.

Gulf Oil, a Massachusetts-based fuel wholesaler, has contracted to rebrand 50 ExxonMobil service stations beginning mid- May. Gulf Oil is partnering with Petroleum Wholesale LP, a distributor based in The Woodlands, to supply the stations.

The move is part of Gulf Oil’s aggressive move to expand the brand’s presence across the country, said Rick Dery, senior vice president of sales and marketing.

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Submitted Apr 10, 2012 By: HouHrl

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blupupher Champion Author Houston Posts:3,528 Points:744,045 Joined:Feb 2011	Message Posted: Apr 11, 2012 9:35:02 AM Ignore blupupher Report Abuse The metal Gulf Oil signs have been the decoration to have in your garage, play room or backyard.
fuel2use Champion Author Seattle Posts:3,468 Points:729,325 Joined:Dec 2010	Message Posted: Apr 11, 2012 9:27:43 AM Ignore fuel2use Report Abuse Been a while.
gawxnative All-Star Author Atlanta Posts:510 Points:229,265 Joined:Aug 2006	Message Posted: Apr 11, 2012 6:08:22 AM Ignore gawxnative Report Abuse Nice to see an "American Brand Name" back
gandalfthegrey1 Champion Author Houston Posts:1,184 Points:384,685 Joined:Feb 2011	Message Posted: Apr 11, 2012 5:14:45 AM Ignore gandalfthegrey1 Report Abuse Gulf Oil used to be huge here. The Gulf Bldg downtown used to be a big landmark with it's big logo sign on top. Guess I'm misremembering that it was bought by Chevron years ago.
wild3bill Champion Author New York Posts:2,546 Points:1,685,865 Joined:Nov 2005	Message Posted: Apr 11, 2012 2:48:23 AM Ignore wild3bill Report Abuse Gulf Oil has been loosing stations to Shell in the Hudson Valley. A large number of former Gulf have switched brands many changing along with major tank and pump inspection and replacement over the last 6 months .Around here most of the Gulf stations that have not covered their orange disk with a scallop SHELL are Cumberland Farms convenience stores. [Edited by: wild3bill at 4/11/2012 2:49:28 AM EST]
Jeff4U Champion Author Atlanta Posts:8,728 Points:1,849,120 Joined:Nov 2004	Message Posted: Apr 11, 2012 1:52:38 AM Ignore Jeff4U Report Abuse Okey-dokey.
36_ACRES_4_SALE All-Star Author Appleton Posts:999 Points:338,815 Joined:Oct 2011	Message Posted: Apr 11, 2012 1:51:55 AM Ignore 36_ACRES_4_SALE Report Abuse :)
anascom Champion Author Hamilton Posts:1,593 Points:553,015 Joined:Feb 2011	Message Posted: Apr 11, 2012 12:49:49 AM Ignore anascom Report Abuse all are the same for me! protected crooks!
LilRedWagonIN Champion Author Indiana Posts:7,761 Points:1,551,460 Joined:Oct 2008	Message Posted: Apr 11, 2012 12:45:28 AM Ignore LilRedWagonIN Report Abuse Nostalgia for the good ol' days. Now bring back the prices.
qwerty17 Champion Author New Jersey Posts:3,635 Points:1,113,900 Joined:Oct 2009	Message Posted: Apr 11, 2012 12:17:20 AM Ignore qwerty17 Report Abuse i like esso.
lesndave Champion Author Texas Posts:3,022 Points:697,380 Joined:May 2011	Message Posted: Apr 10, 2012 11:31:51 PM Ignore lesndave Report Abuse Interesting..
SammyAdams Champion Author Tallahassee Posts:3,041 Points:789,860 Joined:Nov 2010	Message Posted: Apr 10, 2012 10:35:14 PM Ignore SammyAdams Report Abuse For nostalgic reasons I would like to see the presence of Gulf stations here again, but I would much prefer the prices associated with the "good old days". I thought that Gulf was bought out by BP, no?
Meowmy Champion Author Florida Posts:1,293 Points:347,255 Joined:Jan 2011	Message Posted: Apr 10, 2012 9:12:35 PM Ignore Meowmy Report Abuse As long as it's an American company.
PathfinderSC Champion Author South Carolina Posts:9,501 Points:1,827,715 Joined:Mar 2008	Message Posted: Apr 10, 2012 7:20:30 PM Ignore PathfinderSC Report Abuse Use to buy Gulf all the time.
humblepie Champion Author Toledo Posts:34,082 Points:2,368,445 Joined:Mar 2006	Message Posted: Apr 10, 2012 7:17:51 PM Ignore humblepie Report Abuse is sinclair next ?
majormarket All-Star Author Houston Posts:829 Points:787,385 Joined:May 2008	Message Posted: Apr 10, 2012 7:04:12 PM Ignore majormarket Report Abuse While I remember fondly the old Gulf Oil brand, I wondered how a Massachusetts company is going to come into Texas with some swagger.
bmd861 Sophomore Author Wilmington Posts:159 Points:29,195 Joined:Oct 2010	Message Posted: Apr 10, 2012 6:56:06 PM Ignore bmd861 Report Abuse The original Gulf was sold to Standard Oil of California (now Chevron) in 1985. The current Gulf is just the intellectual property and is owned by Cumberland Farms convenience stores of Massachusetts.
playtimeCLE Champion Author Cleveland Posts:8,540 Points:1,540,375 Joined:Nov 2008	Message Posted: Apr 10, 2012 6:50:18 PM Ignore playtimeCLE Report Abuse Has anyone ever wondered how a northeastern based company comes to be called Gulf?
bmd861 Sophomore Author Wilmington Posts:159 Points:29,195 Joined:Oct 2010	Message Posted: Apr 10, 2012 6:49:59 PM Ignore bmd861 Report Abuse Was it Gulf that used to fly oversized American flags above each station? Or was it Union 76? If it's Gulf, I hope they will continue the tradition at the Houston stations.
URKiddinMee Champion Author South Carolina Posts:1,214 Points:242,910 Joined:May 2008	Message Posted: Apr 10, 2012 6:37:16 PM Ignore URKiddinMee Report Abuse I suppose this just ruined the collector value of my old Gulf Oil signs!?
Skunk63 Champion Author Phoenix Posts:2,546 Points:555,550 Joined:Oct 2011	Message Posted: Apr 10, 2012 6:36:21 PM Ignore Skunk63 Report Abuse Welcome back, Gulf.
drpepperTX Champion Author Texas Posts:8,929 Points:749,935 Joined:Apr 2011	Message Posted: Apr 10, 2012 6:14:44 PM Ignore drpepperTX Report Abuse Man, haven't seen Gulf in a long time in Texas.
mike1881 Champion Author Fayetteville Posts:1,280 Points:561,500 Joined:Feb 2011	Message Posted: Apr 10, 2012 5:45:10 PM Ignore mike1881 Report Abuse Will gas be cheaper? If not, then who cares.
northeast2 Champion Author New York Posts:3,849 Points:1,007,200 Joined:Mar 2008	Message Posted: Apr 10, 2012 5:35:24 PM Ignore northeast2 Report Abuse "Gulf Oil is a fuel retailer and distributor, without refining operations." Always had a presence in the Northeast.
jwkycola All-Star Author Columbia Posts:817 Points:530,150 Joined:Jul 2011	Message Posted: Apr 10, 2012 4:26:39 PM Ignore jwkycola Report Abuse OK. Another brand back from the dead.
ktbaeohana Champion Author Las Vegas Posts:2,296 Points:420,700 Joined:Mar 2010	Message Posted: Apr 10, 2012 4:19:08 PM Ignore ktbaeohana Report Abuse good news Houston.
Pete12 Champion Author Albany Posts:4,864 Points:1,641,325 Joined:Nov 2005	Message Posted: Apr 10, 2012 4:18:44 PM Ignore Pete12 Report Abuse It sounds good to me.